AGJR  105
Introduction to Agricultural Communications


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Course Assignments and Grading Expectations

Assignments
Exams
Instructional Evaluation

Assignments:

 

 

 

 

 

 

 

 

 

 

 

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Class Participation and Attendance - 100 points
Attendance and participation points will be awarded throughout the semester. It is your responsibility to attend class and participate in class discussions. Lecture is only one way to learn the course content, much deeper learning and understanding will come from class discussion. Your participation is important to the overall classroom culture and depth.

Assignment #1: 100 points, October 12, 2004, Media Analysis

Topics related to agriculture are covered by many media sources. Agricultural communicators must keep current with how issues are being covered by other media sources. Each student must find three sources of media coverage by popular press (radio, tv, news, magazines, e-zines) media, not agricultural publications or media  of a current (within the last 3 years) agricultural topic. Evaluate how the topic was covered in a 500-word essay. The evaluation should discuss

1.      the number and types of sources used for information,

2.      the balance or lack thereof in the story,

3.      what images, if any, were associated with the story,

4.      where was the story placed in the medium.

5.      how might this story be different in an agricultural media, and

6.      how the story could be improved.

 

Assignment #2: 100 points, November 30, 2004, Evaluation Form, Example Job Description

  1. Choose a specific entry-level position or internship in agricultural communications or agricultural journalism with a specific company or organization. (i.e. Angus Journal graphic designer, marketing communications director for Valent USA Corporation, 4-H and Youth Development Extension Specialist for Tarrant County, Assistant Editor for Quarter Horse Journal).
  2. Gather information about the specific qualifications and responsibilities of this position.
  3. Develop or find a 1-2 page job description that includes the responsibilities of the position, skills needed, education and experience required, location of the position and a description of the administrative hierarchy (to whom or what position will this person report, who reports to this position).
  4. Apply for the position
  5. Develop a one page invited cover letter addressed to the instructor that explains why you should be hired for this job.
  6. Develop a one page résumé highlighting your experience and educational background relevant to the position for which you are applying.
  7. Staple these items together and turn them in to the teaching assistant. You do NOT need to print your résumé and cover letter on professional paper.  

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Exams

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Exam #1: 50 points, September 21, 2004
25 multiple-choice questions covering material from first five lectures. There will be five questions from each lecture.

Exam #2: 200 points, October 28, 2004

Exam #3: 200 points, November 30, 2004

Final Exam: 250 points, Wednesday, December 15, 2004 8-10 a.m.

Instructional Evaluation

 

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All written assignments will be evaluated on the basis of grammar, spelling, and punctuation in addition to clarity, logical development of argument or reasoning, and professionalism. Each assignment has an individual evaluation form based upon specific expectations.
 
Assignment #1 Evaluation Form  100 points, Due October 12
Assignment #2 Evaluation Form  100 points, Due November 30

If any of the above information is incorrect, or needs to be updated, contact Dr. Tracy A. Rutherford.

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