AGCJ 307
Agricultural Communications and Journalism


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Create Video Teams

Assume your future employer has asked you to develop a video, suitable for posting on a future promotional Web site, for your agricultural product or service. However, financial constraints limit your access to proper video recording equipment. You do not despair; you improvise. Some of your former classmates have e-mailed you that they've been asked for the same product by their respective companies. You decide to take advantage of the situation and propose developing one video that can be used by several companies in their future Web sites.

The idea is not to create “branded” company videos, but to create a digital video with one over-arching theme. For example, you and your friends all work for companies specializing in equine product/services. You propose developing one video that encompasses “equine nutrition,” or “equine diseases,” or “equine facts.” Of course, you need to keep the other video elements in mind as you develop your team and come to consensus on the final video project.

Refer to the Tutorial for more information on brochures.


If any of the above information is incorrect, or needs to be updated, contact Tracy Rutherford.
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